Bonnie Choo is the eponymous fashion brand by founder and creative director
Bonnie Choo. A graduate from ESMOD in Paris, the designer specialized in
Nouvelle-Couture Traditionelle, and then gained years of fashion experience
under luxury fashion brands and Haute-Couture house in Paris.

After moving back to South Korea, Bonnie Choo established the fashion brand
that dares to experiment and reinterpret. The brand always seeks a new and
unique collection inspired by all sources of the world.

For the very first collection, she had organized a "mini-collection" which was
haute-couture collection and private showroom in April 2016 in Seoul.
This collection had been broadcasted in Korean fashion TV series, so titled
"Atelier Hera" on DongA TV. There, the process of her haute-couture clothes
production was presented.
Bonnie Choo showed her first official collection and showroom in Paris in 2017.
The theme of the collection was a reinterpretation between the 60s clothes,
which were made with the elegant silhouettes, and the idea of the Group
Memphis, which characteristics were the intense colors and geometrical forms.
Bonnie combined these two ideas and created a new Memphis design with
different sort of fabrics such as velvet, artificial calfskin, and the perforated
fabrics.

Lately, Bonnie Choo has successfully done 2018 SS collection and showroom in
Paris. The collection was inspired by the idea of de-constructivism of female body
lines and the body structure. Throughout the collection, she put emphasis on the
beautifulness of female body structure using all white color.

And now, Bonnie Choo will show its Spring-Summer 2019 in September 2018 in
Paris.